Exploring the Influence of Personalized Mental Health Narratives in Social Media

April 29, 2014 | 2:00 PM EST

UMass Boston, McCormack Hall, 3rd Floor, Ryan Lounge, Boston MA

By Jessie Quintero Johnson 
This presentation investigates benefits and limitations of using social media for the purpose of influencing public health. Online media play a significant role in shaping users' health, but few studies focus on the influence of health discourse in social media platforms. This study explores how the presentation of educational messages about mental health in social media affect college students' health information recall, beliefs and attitudes about mental health, and their behavioral intentions to seek mental health treatment.

About the speaker: 
Dr. Jessie Quintero Johnson is an Assistant Professor in the Communication Department at UMass Boston. She earned a PhD from the University of Illinois at Urbana-Champaign and specializes in health and mass communication.