June 16, 2016
New responsible fatherhood public service announcements have been released to focus on the important role of fathers in helping their children to thrive.
These annual PSAs have been popular on TV, radio and social media. This year’s announcements, released in conjunction with Father’s Day, build on the tagline of previous PSAs urging fathers to “take time to be a dad today.”
ACF funds 44 organizations across the United States to provide responsible fatherhood activities.
- Grantees are called upon to help fathers:
- Improve their relationship with their spouses, significant others and/or the mothers of their children.
- Become better parents.
- Contribute to the financial well-being of their children by providing job training.
Quick Facts
- The theme of the announcements is: “It only takes a moment to make a moment.”
- The PSAs were produced for the Department of Health and Human Services (HHS) Administration for Children and Families (ACF) by the Ad Council.
- Accompanying the new public service announcements is a social media campaign encouraging fathers to share their photos on Facebook and at the fatherhood.gov website with the hashtag #makeamoment.
Quotes
“Research shows that children do better when their fathers are present in their lives."— Mark Greenberg, Acting Assistant Secretary at HHS’ Administration for Children and Families
“We’re supporting local efforts around the country that are actively working with fathers to help them get jobs, become better parents and strengthen family relationships.”— Mark Greenberg, Acting Assistant Secretary at HHS’ Administration for Children and Families
Additional Links
Contact
Administration for Children & Families
Office of Communications
330 C Street, S.W.
Washington, D.C. 20201
Phone: (202) 401-9215
Fax: (202) 205-9688
Email: media@acf.hhs.gov
Program Office: