Father’s Day video series highlights dads’ big impacts

Topics:

Families

The new fatherhood videos highlight the big impacts that come from small moments shared by fathers and their children. SoulPancake, an award-winning digital media company, created the videos in partnership with HHS’ Administration for Children and Families, the National Responsible Fatherhood Clearinghouse, and the Ad Council.

HHS’ Administration for Children and Families funds 40 organizations across the United States to provide responsible fatherhood activities. New Pathways for Fathers and Families and Responsible Fatherhood Opportunities for Reentry and Mobility (ReFORM) demonstration grants are designed to:

  • strengthen positive father-child engagement;
  • improve employment and economic mobility opportunities; and
  • improve healthy relationships (including couple and co-parenting) and marriage.

Since the responsible fatherhood media campaign was first introduced in 2007, it has secured over $372 million of donated media. Two-thirds of fathers in the U.S. report they’ve heard or seen at least one of the public service announcements, and those dads exposed to the campaign are significantly more likely to take actions with their kids on a regular basis.

The first episode of the three-part series launches June 13 on SoulPancake’s social channels (YouTube, Facebook and Instagram), with additional episodes debuting weekly.

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For more information on the responsible fatherhood program or to access additional resources, visit www.fatherhood.gov.

 

Quick Facts

  • The joys, challenges and cherished moments of being a father is the focus of a new series of public service videos released today.
  • Recent studies show kids with involved fathers are healthier and happier, more likely to go to college or find a job after high school, less likely to end up in jail and less likely to experience depression.
  • Children whose fathers support them emotionally and financially typically fare better than those without that support.
  • SoulPancake, an award-winning digital media company, created the videos in partnership with HHS’ Administration for Children and Families, the National Responsible Fatherhood Clearinghouse, and the Ad Council.
  • The responsible fatherhood media campaign has secured more than $372 million of donated media since it was first introduced in 2007.
  • Two-thirds of fathers in the U.S. report they’ve heard or seen at least one of the fatherhood public service announcements, and those dads exposed to the campaign are significantly more likely to take actions with their kids on a regular basis.

Quotes

This video campaign encouraging responsible fatherhood reinforces the essential role fathers play in their children’s lives, whether that interaction is big or small.
HHS’ Acting Assistant Secretary for Children and Families Steven Wagner
Special moments between fathers and their children can have very lasting positive impacts on a child’s growth into a successful and prosperous adult.
HHS’ Acting Assistant Secretary for Children and Families Steven Wagner

Multimedia

Last Reviewed: June 11, 2018
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